The Central Coast region experienced some extraordinary visitor economy growth rates in the past 12 months with visitor expenditure increasing more than 12 per cent on the previous year to a huge $1.5B.
Overnight stays also increased by 4.1 per cent to the year ending March 2024 according to Tourism Research Australia.
The Central Coast Visitor Centre reported some incredible results, with almost 30,000 visitors resulting in an increase of 62 per cent over the previous year.
A Destination Central Coast spokesperson said the impressive results captured the success of the Love Central Coast marketing campaigns as well as product development and industry strategies.
The spokesperson said the three-year marketing strategy and major campaign that was launched to industry at the beginning of the year aimed to continue the growth.
All members of the Central Coast tourism industry are welcome to the next industry event celebrating Central Coast makers and creators across two days.
On Friday, August 16, attendees have the opportunity to meet with the Destination Central Coast team and learn a little bit more about the region’s offerings with live presentations from local businesses.
It will be held at the Central Coast Visitor Centre, Marine Pde, The Entrance, from 10am to 3pm.
The activities continue on Saturday, August 17, the same day as The Entrance Markets, with pop-up stalls and displays showcasing local artisans and producers to community and visitors.
Those interested in attending are asked to RSVP by Wednesday, August 14, to nadia.pike@centralcoast.nsw.gov.au
Perhaps the “Destination Central Coast” could lobby the Central Coast Council to improve our gateways at freeway exits. I tried in vain to get council to clean up the median strip and verges at the Ourimbah exit. You would think that “Love Central Coast” would mean we could be present a welcoming and tidy appearance.