Member for Gosford Liesl Tesch is encouraging Central Coast businesses seeking to attract and retain new customers aged over 60 to participate in the NSW Seniors Card initiative.
The long-standing initiative enables NSW permanent residents aged 60-plus to receive discounted products and services.
Tesch said the Seniors Card provided a useful platform through which Coast businesses could promote their products and services to a growing population.
“The 60-plus age group is a growing group on the Central Coast,” she said.
“Participating in the program isn’t just a way to promote your business and to offer deals and discounts to loyal customers; it’s a way to give something back to the community.
“Businesses can become Seniors Card businesses by registering on the Seniors Card website.
“There is a handy ‘map search’ tool to help seniors locate seniors’ discounts and deals in their local community and right across the Central Coast.
“There are all kinds of handy deals and discounts for everything from car repair services to cinemas, clubs and associations and bakeries, fish shops and supermarkets.”
Seniors Card holders can search an online seniors’ card directory by name, postcode or category, or download a PDF copy of the Seniors Card Directory.
At present 23 per cent of Central Coast residents are aged 60-plus and this is forecast to increase by an additional 35,000 people by 2036.
Interested Central Coast businesses can register to be a NSW Seniors Card program participating business through Service NSW.