Kate Toon of Umina Beach has been named one of the top 50 small business leaders in the country by Inside Small Business magazine.
The founder of the Stay Tooned group of businesses has made it into the magazine’s Top 50 Small Business Leaders report for 2022.
Toon operates three businesses from her backyard shed: The Clever Copywriting School, the Digital Masterchefs and the Recipe for SEO Success.
She has helped more than 12,000 businesses improve their SEO skills, digital marketing knowledge and grow their business success.
The Top 50 Small Business Leaders report recognises small business leaders who have excelled in the key judging criteria of innovation, overcoming challenges, embracing sustainability and contributing to their local communities.
Inside Small Business Editor, Tim Ladhams, said those recognised epitomise the resilience, innovation and agility needed to thrive as a small business in today’s challenging economic climate.
Toon has previously been named Australian Business Woman of the Year at the My Business Awards, and received numerous other accolades.
“I’ve taken a different path to success,” she said.
“I’ve never had a business plan or a business coach.
“My businesses have been built in response to an identified need – to help small business operators and freelancers grow their success, through a DIY approach to business skills, online strategy and digital marketing.
“My ‘misfit’ approach to entrepreneurship includes showing up in an honest and real way – never promising unrealistic results or overnight success.
“Although the entrepreneurial journey can be a rollercoaster, at least you get to choose your own seat.
“I’m so glad I’ll never have to work for ‘the man’ again; I love this entrepreneurial life too much.”
Toon’s businesses offer courses, resources, events, training, templates and supportive communities, where business owners, entrepreneurs and freelancers can come to learn, collaborate and connect.
Her membership comprises more than 600 businesses, based around Australia and internationally.
Source:
Media release, Aug 23
Stay Tooned