Salvation Army has launched its annual Christmas Appeal

The Salvation Army’s Christmas Appeal

The Salvation Army has launched its annual Christmas Appeal and Northerners are being asked to give generously, with the charity aiming to raise $12M to ensure that Australians ravaged by bushfires, drought, COVID-19 and poverty can have a better Christmas.

Through its frontline mission, The Salvos have helped more than 80,000 people impacted by COVID-19, providing over $10M worth of financial assistance.

Although Christmas is a time of joy for many Australians, those doing it tough will find the festive season a most challenging and difficult time of the year.

Many Australians are living below the poverty line, struggling to afford the necessities.

This year will also see increased numbers of people spending the Christmas period alone, due to the impact of COVID-19.

“Christmas is the busiest time of the year for our Salvation Army personnel, and we are expecting to see a large increase in demand for our services this year due to the challenges raised through drought, bushfires and COVID-19.

“We would ask you to support our Christmas Appeal this year, to help us leave no one in need this Christmas,” said Captain William Geracia from Tuggerah Salvos.

At Christmas, Salvation Army teams will distribute more than 30,000 hampers and vouchers, give out over $1.3M worth of gifts and toys and support more than 50,000 families in need.

The Salvos will also provide more than 130,000 meals, more than 65,000 beds for those who need a place to stay, and provide more than 7,600 families with accommodation during the festive season.

“Anyone in need this Christmas can reach out to us by calling 4393 1686 and we’ll do all we can to support you.

“We don’t want anyone to go it alone this year, if you need food, gifts, financial support or are feeling lonely, please get in touch with us,” Cpt Geracia said.

“After the devastating year that has been, it is more important than ever to look out for one another, to connect with each other and embrace the true meaning of Christmas,” Cpt Geracia said.

Press release, Nov 16
Ruth Bath, Laconic PR