The reinvention of Young Barons

Liesl Tesch with Young Barons owners Bryce Gleeson and Danielle Mills

Popular Woy Woy pasta restaurant Young Barons has rebranded as a specialist deli in response to coronavirus challenges.

Instead of closing during the period of strict social restrictions, owners Bryce Gleeson and Danielle Mills decided to adjust the business to the climate.

“The business remodel to a specialised food store was a little idea I’ve always wanted to do and the pandemic proved to be the opportunity we needed to do it,” Gleeson said.

“We had a successful restaurant for three years and our eclectic food store has now been up and running for two months and we love it.”

Member for Gosford, Liesl Tesch, praised the adaptation.

“It’s always great to see young business owners starting up and pushing through in some of the worst times,” Tesch said.

“With so many people now spending more time on the Coast, it’s the perfect opportunity to ride the wave of home cooking with great ingredients you can’t find anywhere else on the Peninsula.

“We loved the old Young Barons and we certainly love the new Young Barons Food Store too.

“During COVID we’ve seen so many businesses struggle to keep going or even get back on their feet, but Bryce and Danielle are perfect examples of how we can innovate to stay afloat.

“It’s inspiring to see these two young individuals thriving in a tough time for businesses and I hope this instils some more hope in all the other business owners doing it tough.”

Gleeson said the new model has proved to be a success.

“We love our space and shopfront, along with the demographic and foot traffic of the area and we knew this would work well here – giving the Peninsula something a little different,” he said.

“We had a really amazing customer base before and they’ve transferred over to our new model, still supporting us and we’ve picked up lots of new customers so we’re really happy with the change and how it’s going.”

Media release, Oct 1
Member for Gosford, Liesl Tesch